The rental market is undergoing fundamental changes. Short-term rentals can generate 2-3 times higher monthly revenue than traditional long-term leases, but require significantly more engagement and investment.
Facts about short-term rentals: the global market reached $183 billion in revenue in 2024. Airbnb dominates with 44% market share. Occupancy is expected to return to pre-pandemic levels by the end of 2025. Properties in tourist, mountain, and coastal locations perform best.
Long-term rental offers stability. The median rent in the US is $1,373 (December 2024) with a -0.6% year-over-year decline, indicating market stabilization. In Poland, rents are growing slower but steadily. Single-family homes show 4.4% annual rent increases – a niche worth noting!
Generation Z (66.1 million aged 13-27) is becoming the dominant renter group, slightly ahead of Millennials (67.8 million aged 28-42). Younger tenants prefer flexibility and modern amenities, favoring short-term rentals.
Regulations are tightening. Rent control laws apply in 8 US states. In Poland, the regulatory environment remains relatively stable, though foreign investments are subject to control when acquiring 20%+ voting rights by non-EU investors.
Best approach? Diversification. Part of the portfolio in long-term rentals ensures stable cash flows, while short-term rentals maximize revenue in attractive locations.
📍 Eternel – Real Estate Agency
al. Jana Pawła II 58, unit 2.1, Kraków
📞 +48 577 707 032 (WhatsApp, Telegram)
📲 Telegram: @Eterneladmin