Author: Editor Eternel

Ukrainian buyers have become a key driving force of the Polish real estate market. In August 2025, it’s worth looking at facts and debunking myths about the largest group of foreign investors in Poland.

Who are Ukrainian buyers? 65% are IT specialists with income 15-40K PLN/month. 20% run their own businesses in Poland. 15% are families reuniting after relocation. Average age: 32 years. 78% have Polish residence cards. 45% plan to stay permanently.

What do they buy? Apartments 45-65 m² (60% of transactions) – for families. Studios 25-35 m² (25%) – for investment. Apartments 70+ m² (15%) – businesspeople. Locations: near metro/SKM, districts with Ukrainian shops, near IT companies.

Budgets and financing: Average transaction: 450-650K PLN. 40% pay cash(!). 35% loan from Polish bank. 25% mixed financing. Down payment average 35-40%. Price negotiations: -3-5% (less than Poles).

Most popular districts: Ruczaj – “little Ukraine”, everything in Ukrainian. Bronowice – close to AGH and IT companies. Prądnik – good price-quality ratio. Czyżyny – infrastructure development. Grzegórzki – proximity to center and station.

Rent or live? 55% buy for own use. 30% rent to compatriots (often below market). 15% Airbnb or long-term rental. Ukrainian tenants prefer Ukrainian owners – easier communication.

2025 trends: Growing interest in suburban houses. More buying second apartment for investment. Ukrainian real estate services sector developing. Forecast: another 15-20% growth in purchases in 2025!

Tip for sellers: Listing in Ukrainian = 40% more inquiries. Flexible approach to documents. Patience in translations. Cooperation with Ukrainian-speaking agent is key!

📍 Eternel – Real Estate Agency

al. Jana Pawła II 58, unit 2.1, Kraków

📞 +48 577 707 032 (WhatsApp, Telegram)

📧 [email protected]

🌐 https://www.eternel.agency/

📲 Telegram: @Eterneladmin

After vacation slowdown, the real estate market springs to life. August/September 2025 is golden period for buyers – sellers want to finalize transactions before year-end, and competition among buyers is lower than in spring!

Why now? Owners who didn’t sell in spring are more price-flexible (-5-8% negotiations). Fewer viewers = more time for decision. New offers after vacation – fresh on market. Time to move before new school year 2026.

August 2025 numbers: New offers in Kraków: +45% vs July. Average sale time: 52 days (vs 38 days in spring). Apartments with price reduction: 34% (vs 20% in May). Average reduction: 4.7% from initial price.

Autumn strategies: Monitor new offers daily in morning (best disappear in 48h). Be ready with financing – September is mortgage application boom. View on weekdays – less competition. Negotiate furniture/appliances in price – sellers often don’t want to move with them.

September bargains: Investment apartments – students didn’t find tenants. Suburban houses – families stayed in city. Luxury apartments – owners need cash for autumn investments. Post-vacation rental apartments – owners tired of Airbnb.

Autumn traps: Hidden defects visible in summer (moisture after rains). Heating bills – ask for history. Neighbor renovations – September is peak. Parking – check in evening when everyone’s back.

Golden tip: Schedule viewing at 4-5pm. You’ll see apartment in natural light and check return traffic from work!

📍 Eternel – Real Estate Agency

al. Jana Pawła II 58, unit 2.1, Kraków

📞 +48 577 707 032 (WhatsApp, Telegram)

📧 [email protected]

🌐 https://www.eternel.agency/

📲 Telegram: @Eterneladmin

August 2025 reveals one of the strongest trends – seniors are massively investing in real estate! They’re selling suburban houses and buying comfortable city apartments. It’s a revolution changing the market.

Who are active seniors 2025? Age 55-75, often still working or running businesses. Have cash from house sales (average PLN 800,000 – 1,200,000). Looking for 40-70 m² apartments near center. Priority: elevator, balcony, proximity to healthcare.

What are they looking for? ELEVATOR – absolute must have (90% resign without elevator). One bedroom + living room (rarely 2 bedrooms). Balcony/terrace – 78% require. Bathroom with walk-in shower (not bathtub!). Park proximity – 65% priority. Pharmacy/clinic within 500m radius.

Districts popular among seniors: Krowodrza – peace + infrastructure. Dębniki – greenery + transport. Bronowice – commerce + healthcare. Salwator – prestige + parks. They avoid: Nowa Huta (stereotypes), Podgórze (too youthful).

Senior apartments – new niche! Apartments with care option, common spaces, activities. Prices: PLN 8000-12000/m² + service fees PLN 1000-3000/month. ROI for investors: 7-9%. Only 3 such investments in Kraków, huge potential!

Seniors as tenants: Pay on time (pension = steady income). Care for apartment as their own. Long contracts (2-5 years). Don’t throw parties. But: require quick response to defects.

How to sell to seniors? Patience – decisions after 3-5 visits. Large font in materials. Meetings 10am-3pm. Engage family (children often advise). Show shops, pharmacies, stops. Don’t use industry slang!

📍 Eternel – Real Estate Agency

al. Jana Pawła II 58, unit 2.1, Kraków

📞 +48 577 707 032 (WhatsApp, Telegram)

📧 [email protected]

🌐 https://www.eternel.agency/

📲 Telegram: @Eterneladmin

Tegoroczne wakacje pokazują prawdziwą siłę krakowskiego rynku wynajmu krótkoterminowego. Przy średniej cenie 450-650 zł/noc za apartament 2-pokojowy, właściciele liczą zyski jak nigdy wcześniej!

Liczby sierpnia: Średnie obłożenie 95% (vs 78% w styczniu). Cena za noc wzrosła o 40% r/r. Średni czas pobytu: 4,7 nocy (było 3,2). Główni goście: Amerykanie (28%), Niemcy (18%), Brytyjczycy (15%), Włosi (12%). Booking.com i Airbnb generują 85% rezerwacji.

Które dzielnice zarabiają najwięcej? Stare Miasto – 650-850 zł/noc, 98% obłożenia. Kazimierz – 550-750 zł/noc, 96% obłożenia. Podgórze (blisko Schindler’s Factory) – 400-550 zł/noc, 92% obłożenia. Nawet Nowa Huta przyciąga turystów – 250-350 zł/noc!

Formuła sukcesu 2025: Self check-in (kody/smart locks) = must have. Klimatyzacja = możesz podnieść cenę o 30%. Lokalny guidebook w aplikacji. Welcome pack (woda, wino, krakowskie obwarzanki). Instagram-worthy wystrój = więcej rezerwacji.

Koszty vs przychody: Sprzątanie 150-200 zł/pobyt. Pościel/ręczniki (pranie) 80-120 zł. Utilities 500-800 zł/miesiąc. Ubezpieczenie 200-400 zł/miesiąc. Prowizje platform 15-18%. Netto zostaje 55-65% przychodów.

Uwaga na regulacje! Kraków wprowadza od września obowiązkową rejestrację wynajmu krótkoterminowego. Kary za brak: 5000-20000 zł. Sąsiedzi mogą zgłaszać “imprezowe” mieszkania – 3 skargi = zakaz wynajmu na rok.

Pro tip: Sierpień to czas planowania na jesień. Kup teraz, wyremontuj we wrześniu, wynajmuj od października. Jarmarki Bożonarodzeniowe 2025 zapowiadają się rekordowo!

📍 Eternel – Agencja Nieruchomości

al. Jana Pawła II 58, lok. 2.1, Kraków

📞 +48 577 707 032 (WhatsApp, Telegram)

📧 [email protected]

🌐 https://www.eternel.agency/

📲 Telegram: @Eterneladmin

August 2025, market is stabilizing, which means more room for negotiation. Sellers aren’t as confident as a year ago. Time to use this to your advantage!

Timing is key. Best time for negotiations? When listing is up 60+ days. Seller starts getting impatient. End of month/quarter – business owners need cash. December – everyone thinks about holidays, not buying.

Gather ammunition. Check transaction prices in area (cenatorium.pl), find apartment flaws (moisture? noise? no elevator?), calculate renovation costs. Each argument is potential 1-2% discount.

Seller psychology. 73% of owners overprice by 10-15% “just in case”. First offer -5% isn’t an insult, it’s conversation starter. Selling for 6+ months? May drop even 10-12%.

Tactics that work: “I have cash, can finalize in 2 weeks” – worth 3-5% discount. “Taking without mortgage” – another 2-3%. “Accept developer/renovation state” – possible 5-7%. Buying 2+ apartments from developer? Negotiate package!

What NOT to do: Don’t insult apartment in front of owner. Don’t say “this is worth maximum X” – that closes conversation. Don’t bluff with other offers – easy to verify. Don’t negotiate via SMS – face to face or phone.

Golden rule: Always leave seller room to “win”. Instead of demanding PLN 50,000 discount, ask for PLN 60,000 and let them “win” PLN 10,000. Psychology of winning closes deals!

📍 Eternel – Real Estate Agency

al. Jana Pawła II 58, unit 2.1, Kraków

📞 +48 577 707 032 (WhatsApp, Telegram)

📧 [email protected]

🌐 https://www.eternel.agency/

📲 Telegram: @Eterneladmin

In July 2025, Kraków’s parking market is exploding. With 150,000+ students and 9+ million tourists annually, every parking space is treasure. Prices are growing faster than apartments!

Numbers speak for themselves: a spot in Kraków center costs PLN 60,000-120,000. Rental? PLN 400-800 monthly. That gives 8-12% annual return – twice more than bank deposit! Zero maintenance costs, zero renovations.

Underground garages in new developments are the future. Developers sell them for PLN 40,000-80,000, but in 2-3 years value grows by 30-50%. Especially those with electric car charging capability – 20% premium to price!

Where to buy? Near universities (UJ, AGH), business centers (Quattro, High5ive), tourist districts (Kazimierz, Old Town). There, space deficit is chronic, and the city limits new ground-level parking.

Airbnb for parking already works! Apps like Parkme or JustPark let you rent space by hours. On event weekends, you can earn PLN 50-100 per day. That’s PLN 1500-3000 additional income monthly!

Future? City plans paid parking zones throughout Kraków by 2027. Street parking prices will rise to PLN 8-12/hour. Your garage space will be worth gold. Autonomous cars? They’ll also need charging places!

Tip: buy spaces in packages of 3-5. You negotiate better price, manage easier, can sell individually with profit. Some investors have 20-30 spaces and live just from rents!

📍 Eternel – Real Estate Agency

al. Jana Pawła II 58, unit 2.1, Kraków

📞 +48 577 707 032 (WhatsApp, Telegram)

📧 [email protected]

🌐 https://www.eternel.agency/

📲 Telegram: @Eterneladmin

Our team at Eternel closed as many as 11 real estate transactions, including 2 apartment sales! This is the result of hard work, professionalism and the trust our clients place in us.

💼 Why choose Eternel?

✅ Experienced team of advisors

✅ Fast transaction completion

✅ Comprehensive service from A to Z

✅ Individual approach to each client

Trust us with your property – we’ll achieve the goal together! 🤝

🏢 Eternel – Real Estate Agency

📍 al. Jana Pawła II 58, lok. 2.1, Krakow

📞 +48 577 707 032

📧 [email protected]

July 2025 brings new trends that not only please the eye but really increase property value. Investment in proper design is the fastest way to increase sale price!

Top 2025 trends: Japandi (minimalism + coziness) – clean lines, natural materials. Earth colors – terracotta, olive, sandy beige. Sustainable materials – bamboo, cork, recycling. Wellness zone – mini spa in bathroom. Flexible spaces – room = office = gym.

What really increases value? Kitchen! New kitchen = +15% to price. Quartz countertop instead of laminate = +PLN 5000. Built-in A++ appliances = +8%. Kitchen island = must have 2025. Hidden sockets and USB chargers in countertops.

Spa bathroom: Walk-in shower instead of tub = +10% value. Rain shower 30+ cm = standard. Floor heating = necessity. LED mirror with bluetooth = wow effect. Bidet or washing toilet = international standard.

Smart = more $$$: Smart home system increases value by 5-8%. Basics: intelligent lighting (Philips Hue), WiFi thermostat, electronic locks, automatic blinds. Cost: PLN 5000-15000, value increase: PLN 20000-40000!

Balconies and terraces: Furniture = living room extension. Planters with automatic watering. LED lighting in floor. Windscreens. Built-in gas grill. It’s not a balcony, it’s “outdoor room”!

What to avoid? Floral wallpapers, “sonoma oak” panels, bright wall colors, wall-to-wall carpets, particle board furniture. This lowers value!

Golden tip: Hire a home stager before sale. Cost PLN 2000-5000, return in price 10x bigger!

📍 Eternel – Real Estate Agency

al. Jana Pawła II 58, unit 2.1, Kraków

📞 +48 577 707 032 (WhatsApp, Telegram)

📧 [email protected]

🌐 https://www.eternel.agency/

📲 Telegram: @Eterneladmin

July 2025, you’re buying your dream apartment, pay a deposit and… turns out it’s encumbered with mortgage or there’s an inheritance dispute. Nightmare? Can be avoided in 5 simple steps!

Step 1: Land Registry online (ekw.ms.gov.pl). Check: owner (matches seller?), mortgages (are they current?), claims and warnings, easements (right of way?). Cost: PLN 0, time: 5 minutes!

Step 2: Extract from KRS/CEIDG. Company selling? Check if it exists, who can sign contracts, if there’s no bankruptcy proceedings. Developer? Check history – how many investments completed.

Step 3: Development plan. At city office check: if area isn’t designated for road, if they’re not planning metro under building, if you can expand/change function. This is key for value!

Step 4: Key certificates. From cooperative/community – if there are no debts. From tax office – tax arrears. From bailiff – if there’s no enforcement. Don’t be shy to ask!

Step 5: Property history. Ask neighbors! Flood? Fire? Loud previous tenants? Planned renovations in building? District social media is a knowledge mine.

Red flags 🚩: Price much below market, time pressure (“must decide today!”), no spouse consent, power of attorney instead of owner, reluctance to show documents, offer only “cash, quickly”.

Pro tip: Hire a lawyer! PLN 1500-3000 is nothing compared to risk of losing PLN 500,000. Good lawyer will find problems invisible to layperson.

📍 Eternel – Real Estate Agency

al. Jana Pawła II 58, unit 2.1, Kraków

📞 +48 577 707 032 (WhatsApp, Telegram)

📧 [email protected]

🌐 https://www.eternel.agency/

📲 Telegram: @Eterneladmin

In July 2025, as the market stabilizes after years of growth, proper apartment presentation can determine sales success. With average prices at PLN 20,139/m² in Kraków, every percent matters!

First rule: depersonalization. Remove family photos, personal memorabilia, and controversial decorations. Buyers must be able to imagine their life in this space. Neutral wall colors (white, grays, beiges) work like a blank canvas for imagination.

Small repairs = big returns. Fix leaking faucets, squeaky doors, loose handles. A cost of PLN 500-1000 can increase perceived value by PLN 10,000! Fresh paint in kitchen and bathroom is an investment that always pays off.

Lighting makes a difference! Replace bulbs with warm 3000K LEDs, add lamps in dark corners. Professional photos taken in natural light increase listing interest by 300%. First online impression decides whether buyers will come for viewing.

The magic of scent – bake cookies before showing or use vanilla-scented candles. Fresh flowers in a vase, clean windows letting in light, hidden personal items. These are details that make buyers “feel at home.”

In 2025, technology helps! 360° virtual tours increase inquiries by 40%. Drones for aerial shots show the surroundings. AI analyzes optimal furniture placement. Modern presentation is now standard, not luxury.

Timing is crucial. Best months are September-October and March-May. Avoid holidays and vacations. With current market stabilization, well-prepared apartments sell on average in 45-60 days.

📍 Eternel – Real Estate Agency al. Jana Pawła II 58, unit 2.1, Kraków

📞 +48 577 707 032 (WhatsApp, Telegram)

📧 [email protected]

🌐 https://www.eternel.agency/

📲 Telegram: @Eterneladmin

The rental market is undergoing fundamental changes. Short-term rentals can generate 2-3 times higher monthly revenue than traditional long-term leases, but require significantly more engagement and investment.

Facts about short-term rentals: the global market reached $183 billion in revenue in 2024. Airbnb dominates with 44% market share. Occupancy is expected to return to pre-pandemic levels by the end of 2025. Properties in tourist, mountain, and coastal locations perform best.

Long-term rental offers stability. The median rent in the US is $1,373 (December 2024) with a -0.6% year-over-year decline, indicating market stabilization. In Poland, rents are growing slower but steadily. Single-family homes show 4.4% annual rent increases – a niche worth noting!

Generation Z (66.1 million aged 13-27) is becoming the dominant renter group, slightly ahead of Millennials (67.8 million aged 28-42). Younger tenants prefer flexibility and modern amenities, favoring short-term rentals.

Regulations are tightening. Rent control laws apply in 8 US states. In Poland, the regulatory environment remains relatively stable, though foreign investments are subject to control when acquiring 20%+ voting rights by non-EU investors.

Best approach? Diversification. Part of the portfolio in long-term rentals ensures stable cash flows, while short-term rentals maximize revenue in attractive locations.

📍 Eternel – Real Estate Agency

al. Jana Pawła II 58, unit 2.1, Kraków

📞 +48 577 707 032 (WhatsApp, Telegram)

📧 [email protected]

🌐 https://www.eternel.agency/

📲 Telegram: @Eterneladmin

Global real estate sentiment is the strongest in three years. Cross-border investments increased 31% year-over-year in H2 2024, reaching $37 billion – the highest level since mid-2022.

What’s attracting investors’ attention most? Data centers lead across all regions – Americas, Asia-Pacific, and Europe. Demand driven by AI and critical supply shortages create exceptional investment opportunities. Industrial and logistics properties attract a record 47% of all cross-regional investments.

Europe receives over 40% of global cross-border flows, positioning markets like Poland favorably. Nearshoring and e-commerce growth drive demand for warehouses and distribution centers. Poland, as a gateway to Eastern Europe, particularly benefits from these trends.

2025 forecasts are optimistic – global investments are expected to rise to $952 billion. That’s a 27% increase from 2024! Investors seek markets offering political stability, growing economies, and attractive returns.

REITs (Real Estate Investment Trusts) offer an average dividend yield of 4.1% versus 1.3% for the S&P 500. Best-performing sectors include data centers, healthcare, and logistics. It’s a way to diversify portfolios without direct property purchases.

Poland with 14.8% price growth and strong economic fundamentals attracts increasingly more international capital. Will you seize this opportunity?

📍 Eternel – Real Estate Agency
al. Jana Pawła II 58, unit 2.1, Kraków
📞 +48 577 707 032 (WhatsApp, Telegram)
📧 [email protected]
🌐 https://www.eternel.agency/
📲 Telegram: @Eterneladmin